Custom websites & online storesAuckland, NZ
Custom-built for New Zealand businesses by a software developer — not dragged together from a template. Fast, bespoke, SEO and analytics baked in, and yours to own outright.
You're looking at the demo. This page is hand-built and static — no page-builder, no bloat. Run Lighthouse on it yourself. That speed is the whole pitch.
The problem you might already have
Most small-business websites are built on page-builders that load slowly, look like everyone else's, and are hard to change. Visitors leave before the page loads, Google ranks the slow ones lower, and you're renting a site you never really own. — the pattern behind most "our website isn't working" calls
The fix isn't another template. It's a site engineered for your business: fast, built to convert visitors into enquiries and sales, and simple for you to run. That's all I do.
How it works
Enquiries, bookings, online sales — we get clear on the one or two things the site actually has to achieve for you.
Hand-coded, mobile-first, with SEO, analytics and speed built in from the start — and you see it come together the whole way.
Code, hosting, domain and data all in your name. Easy to update, and I'm here when you want changes — no lock-in.
Selected work
Real client sites and live builds you can open right now — from a tour operator's booking site to an online store, plus production software where getting it right actually mattered.
Rebuilt a dated WordPress/Wix site from the ground up — a complete custom redesign, not a template swap — into a fast, client-editable site with a Tours & Testimonials CMS the owner updates himself. FareHarbor booking integration and a full SEO migration: preserved URLs, 301 redirects, and structured data.
A production property-listings platform for an NZ real-estate agency: agents submit listings, an admin approval workflow, public browsing, and automatic price and status alerts to buyers. Server-rendered for speed, with online payments and automated transactional email, plus a security-hardening pass and a technical-SEO overhaul of their web presence.
A patient-facing clinical assessment platform delivered for a UK healthcare provider — a real workflow running in commercial production, under strict reliability and data requirements. The proof I build software that has to be right, not just look right.
Built and shipped features in a live React/Node scheduling product used by construction trades — production code in an Agile team, with the accounts, APIs and data handling that real business tools need.
Who's behind it
I'm Daniel Olliver, an Auckland software developer. I build production systems for a living — including a patient-assessment platform for a UK healthcare provider, software with real stakes — and I bring that same engineering standard to business websites and online stores. No offshore team, no page-builder shortcuts: you deal with the person writing the code. Everything I claim is verifiable — this page is live proof of the speed, and my wider work is public at danielolliver.com/dev and linkedin.com/in/danielolliver.
Start here
Not sure your site is pulling its weight? I'll pull it apart and show you exactly where it's losing you visitors and sales — before you commit to any build.
Fixed. Credited back in full if you go ahead with a build.
Risk-free: if it's not worth it, you don't pay.
For the next few clients only.
The questions I actually get asked
Most small-business sites land between $3,000 and $12,000, and custom online stores from around $8,000, depending on scope. You get a fixed quote up front — never an open-ended hourly bill.
Completely. Code, hosting, domain and analytics are all in your accounts, in your name. No lock-in to a builder you keep paying for, nothing held hostage.
A typical small-business site is 2–4 weeks from kickoff; a custom store 4–8 weeks. You see it in progress the whole way, not just at the end.
Templates are quick but slow, generic, and cost you sales and rankings. A hand-built site loads in a fraction of the time and does exactly what your business needs. That speed is measurable — run Lighthouse on this page.
SEO is built in from line one — fast clean code, proper structure, sitemaps, structured data, analytics. Ranking also depends on your market, so I'll tell you honestly what SEO can and can't do rather than promise page one.
Yes — I build production AI systems too: support chatbots trained on your content, smart search, automated product copy. Optional, and only where it earns its place.
A free, no-obligation 20-minute call — tell me what your business needs the site to do, and I'll tell you straight what it'd take.
Got here from my email? Just hit reply — it comes straight to me.